Mohammad Aiti, the Minister of Agriculture, in remarks at a press conference, emphasized the importance of exporting pistachios and saffron to Europe and called for the removal of existing barriers in the marketing and export of these products. He stated that Iran, with its unparalleled quality and taste of pistachios and saffron, has a high capacity to enter European markets.
Existing Problems in Exports
Aiti further referred to various problems that hinder the export of these products and added that transportation time must be reduced and marketing barriers must be resolved. He believes that by removing these obstacles, Iran's pistachio and saffron exports could significantly increase and strengthen the position of these products in global markets.
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Quality of Iranian Products
The Minister of Agriculture emphasized that the taste and quality of Iranian pistachios and saffron are unparalleled, and these features can be recognized as a competitive advantage in international markets. He advised producers and exporters to focus more on the quality of their products to succeed in the competitive global markets.
Aiti also pointed out the importance of paying attention to market needs and its changes and said that producers should adjust their products according to the various tastes in target markets. He urged relevant institutions to collaborate and help resolve these issues and create an environment for export growth.
Consequences of Facilitating Exports
Analysts believe that facilitating the export of pistachios and saffron can contribute to increasing national income and improving the country's economic situation. Given that Iran is recognized as one of the largest producers of saffron and pistachios in the world, the European market could be a suitable market for exporting these products.
Finally, Aiti called on all economic actors to strive together to increase exports and introduce high-quality Iranian products to global markets. In his view, synergy among different economic sectors can help achieve this goal.
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