Peyman Jabali, the Head of National Media, emphasized the necessity of promoting the culture of efficient use of renewable energy in a joint meeting with Mohsen Tarz Talab, the Deputy Minister and Head of the Renewable Energy and Energy Efficiency Organization (SATBA), which was held on October 5. Jabali pointed out the concerns of the President regarding energy imbalance and the development of renewable resources, stating that utilizing these energies not only has economic savings but also plays a significant role in improving people's livelihoods and increasing community resilience.
Goals and Achievements in Renewable Energy
Jabali noted: "While the President set a goal of producing 30,000 megawatts of clean and renewable energy at the beginning of his term, we are now on the verge of achieving a production capacity of 8,000 megawatts of renewable energy, and undoubtedly, we will soon surpass 12,000 megawatts." This trend indicates the realization of the set goals.
He also referred to the production of over 384 hours of programming in the past year focused on solar energy and emphasized that this action is a national obligation for national media to help achieve the government's overarching goals in this area.
The Role of National Media in Reducing Energy Consumption
Jabali continued to discuss the role of national media in reducing energy consumption, stating: "In 2023, when the energy imbalance situation was concerning, national media emphasized the necessity of efficient consumption with all its might, and through its advertisements and produced content, over 30% reduction in energy consumption was achieved."
The Head of National Media referred to the capacity of this organization’s antenna to promote the culture of efficient consumption and stated: "We are ready to produce content in effective formats in collaboration with the Ministry of Energy and to create series, documentaries, and reports on renewable energy."
Mohsen Tarz Talab, the Deputy Minister and Head of SATBA, also announced in this meeting an increase of 1,600 megawatts in the country's renewable energy capacity in recent months and referred to collaboration with national media in producing renewable energy and promoting efficient consumption. He said: "According to an agreement that has been signed, up to 40 megawatts of renewable electricity will be supplied using the lands of national media."
Tarz Talab also pointed to the existing capacities in the southern provinces for utilizing wind energy and added: "In some seasons, there is a 90 to 95 percent possibility of utilizing wind energy supply, which is an unparalleled divine blessing."
At the end of this meeting, the managers of national media and SATBA emphasized the establishment of working groups related to solar farms and determining effective programming formats for optimizing energy consumption.




